Business In Islam: A Reviewed Essay

BUSINESS IN ISLAM: A REVIEWED ESSAY Muhammad Hafiz Azizan (Kulliyyah of Muamalat, Kolej Universiti Insaniah) hafiz@kuin.edu.my Nabsiah Abdul Wahid (Graduate School of Business, Universiti Sains Malaysia) nabsiah@usm.my top The refer of consumer in practicing greens trade has become a norm. Moslem consumer hunger of Moslem marketing approaches. A certain(prenominal) deed of articles and books have been written by researcher and actor in vow to share overly distribute knowledge to consumer. This is more likely to protect consumer welfare. In this review essay, the authors image 4H?s Consumer Welfare approach which can be put on by Islamic merchandise in the light of sharia legal philosophy law. Shariah, in laymans terms, is the code of conduct of Islam. It is better known as the spectral law of Islam. Shariah law is derived from two simple or revealed sources which are the Quran and Prophetic traditions and one subsidiary or non-revealed source which is the ju ristic reasoning or Ijtihad. Treating green marketing as a subset of Islamic marketing and non as being independent from the later, this essay seeks to produce a merry approach of marketing mix (Hoist, Harmonious, Homage and Handy) with an accent on consumer welfare, targeting not only Muslim but also non-Muslim consumers.

Keywords Islamic marketing, parking lot marketing, Marketing Myopia, Consumer Behavior, Islamic Marketing Mix, Islamic Green Marketing Introduction Islam often sensed as an impediment to profession activity. Business history in Islam begins long time agone and historically has been favo rable to the merchant, informant with Proph! et Muhammad (who has a merchant) and his married woman Khadijah (who was also a merchant). Through Shariah concept from the Arabic word which let loose about the code of conduct or religious law of Islam. Shariah literally translated, means the stylus or running. The Shariah and Shariah compliance is utilize to refer both to the Islamic System of law and the congeries of the Islamic way...If you desire to get a full essay, order it on our website: OrderCustomPaper.com

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